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When famous thief Willie Sutton was asked why he robbed banks, he reportedly answered, “Because that’s where the money is.” I’m not recommending that you go out and rob a bank! But I am serious about going where the money is. And a recent survey of CIOs shows that the big money in IT is going to Microsoft and the cloud. The survey, conducted earlier this year by JP Morgan Chase, gained responses from more than 205 CIOs at big enterprises, those with IT budgets of at least $600 million a year. The results, recently shared with JP Morgan’s investment clients, include the finding that CIOs... -
Does the cloud really change everything? We ISVs and other partners are being told that the cloud changes nearly everything — our buyers, our P&L measures, sales and marketing campaigns, staffing needs and more. But is it really true? In a word, yes. How do I know? Because we recently commissioned a survey of more than 100 leaders from U.S. channel organizations. The survey was conducted for Nintex this past February by online data-collection company Research Now. In our survey, we reached senior executives in IT, sales and general leadership. Roughly 60 percent of our respondents work... -
As I’ve pointed out in previous blogs, competition is on the rise, and it is crucial for partners to think through ways to specialize and differentiate their business in order to protect their price points and margins. Specifically, our latest research with IDC, shared in Part 2 of the Microsoft Modern Partner Series: Differentiate to Stand Out, shows that one of the best ways of doing this is to establish your business as an expert in a vertical. In fact, about 82 percent of respondents to the study’s survey indicated that a vertical focus is important or very important to their growth... -
Have you gone global yet? It’s called the worldwide web for a reason. Today’s technology business is truly global. Even though many small and medium businesses still operate locally, their customers, suppliers and partners can be literally anywhere in the whole wide world. That goes for you, too. You may have grown your cloud-services business serving customers in your city, state or region. But think of the growth opportunities waiting for you beyond those borders. The challenge, of course, is how to do it. Running a multi-region or multi-national operation isn’t easy. You have to hire staff... -
One small step at a time. Azure, of course, is Microsoft’s collection of integrated cloud services. These services include analytics, high-performance computing, database, mobile, networking and web. In part by collecting these services, Azure helps IT professionals and developers get more done in less time, extend their existing data centers, and move to the cloud’s pay-as-you-go fee model. For many users, that’s highly attractive. Consider a few new stats: Microsoft recently revealed that it’s now signing up 120,000 new Azure customer subscriptions a month. Some 5 million organizations... -
In a world of speeds and feeds, it’s easy to forget that providing IT services is still a business of, by and for other people. Nowhere is that more true than when it comes to hiring and training your own staff. Hiring the right people isn’t easy. In a recent survey of hiring managers conducted by HR software supplier CareerBuilder, 70 percent of respondents said it’s gotten harder than ever to find qualified candidates. Online job boards aren’t helping: Slightly more than half said they’re finding it harder to differentiate the right candidate from a sea of applicants. Retention is...
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A recipe for success: creating smarter solutions with ISV partnershipsPartnering is a great way to expand your offerings and extend your reach, but there’s even more power in working together. |
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Recommended resources: three tools for increasing cloud profitabilityDo you really know where you are on your cloud journey? With just a few questions, the SureStep Profitability Benchmark toolkit can help you determine your business’s current cloud performance and your cloud potential so you can move forward with confidence. |
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To Build Your Business, Compete with ComplianceWhat’s compliance got to do with building your cloud-services business? A lot. |
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Recipe for partner success: ISV and VAR partnersMicrosoft Partner Network partners Wise and Dynateam both operate in the Dynamics NAV space—usually more of a recipe for competition than cooperation. However, the combination works well for this particular pairing... |
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Why Customers Still Fear the Cloud — and How You Can HelpThe IT industry is sold on the cloud. But your customers? Maybe not so much. On the industry side, suppliers, service providers, VARs and others have leapt onto the cloud bandwagon. And why not? |
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A recipe for global success: ISV and channel-based MSP partnersAt MPN, we know very well that finding the right type of partnerships is key to finding success in today’s incredibly competitive market. Some partner combinations meld together wonderfully to create truly satisfying success... |
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Earn MPN Cloud Competency credit with Partner AssociationWe know that partnering together can help you expand your offerings, extend your reach, and meet more of your customers’ needs—and at MPN, we’re always looking for ways to make that process easier and more profitable. |
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Designed for Transformation: InfusionUser experience (UX) is often the deciding factor between choosing one product over another. From deciding which grocery store to shop at to choosing a cell phone to buy, the experience we have–or think we’ll have–can be as influential |
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Winning the Talent HuntLooking to hire top tech talent? If so, you’re far from alone. But are you unable — or unwilling — to pay the kinds of high salaries today’s tech professionals seek? Don’t despair. |
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RT @OEMPartner: #msPartner @bright_wolf’s SpringBoard turns data from industrial equipment into insights using #Azure… https://t.co/YCpqHPFv5t -
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Check out our new tool to help you benchmark your cloud maturity and grow your business: https://t.co/n9xh1T8i2h. #msPartner